Turn every event into
revenue, donors, and audience.
The performing-arts box office in one profile: tickets, season packages, donations, merch, guest lists, QR check-in, and audience records. 7% + $0.99 per order, all-in.
5-minute setup
Claim your org, post an event, add ticket types, share the link. The first sale covers the time you didn't spend.
Built for music
Performers, programs, multi-day festivals, masterclasses. Eventbrite treats your symphony like a stand-up comedy club. We don't.
Settlement reporting
Cadenza records payments, fees, refunds, and payout status in your dashboard. Automated payout transfers require approved Airwallex payout credentials before we describe them as live.
This is the actual product
Your box office, on one screen.
Every screenshot below is a real Cadenza workspace mid-season — an event selling, reserved seating filling, and the group-sales pipeline moving. Not a mockup.
Reserved seating
Sections, rows, and seats — priced by your tiers.
Define orchestra, mezzanine, and balcony against your ticket tiers and watch sold and held counts move through opening week. Buyers pick their exact seats at checkout.
- Sections priced by your existing ticket tiers
- Sold and held counts per section
- Earnings and payouts unchanged by the seat map
Group sales
The school trip, tracked like revenue.
Every group inquiry lands in a pipeline — new, contacted, quoted, won — with party size, requested date, and the quote you gave, so the box office never loses a bus of forty.
- New / contacted / quoted / won stages
- Party size and requested dates on the card
- Recorded quotes your team can pick back up
Event Revenue Suite
Not just a ticket link. A revenue desk for performing arts.
Generic ticketing tools stop at checkout. Cadenza keeps the whole event economy together: the buyer, the donor, the subscriber, the guest list, the door, and the follow-up audience record.
Tickets & reserved sections
General admission or section pricing, live inventory, promo codes, refunds, and buyer-paid service fees.
Season subscriptions
Bundle up to 50 events into one package so small seasons can sell like a real box office.
Donations at checkout
Let buyers add $5, $10, $25, or a custom gift while intent is hottest.
Merch and digital add-ons
Programs, recordings, shirts, and at-event pickup items can ride on the same order. Cadenza takes 8% of merch proceeds.
Guest list and QR check-in
Comp passes, confirmation codes, QR tickets, and a door screen built for staff.
Audience records
Every buyer becomes a future attendee, donor, subscriber, or repeat customer to export and re-engage.
Run your numbers
See exactly what you'd earn.
Drag the sliders to your real-world numbers. The pricing math runs live — same calculation that fires when an actual buyer hits checkout.
Your projected earnings
$105,000
your annual revenue, your full price
$105,000
unchanged — fees come off the buyer side
Subscriber discount on buyer fees
−$2,100per year
Your buyers pay $2,100 less in service fees when you subscribe — at zero cost to your organization. Founding Pass costs $990/yr.
Estimate assumes one ticket per order — the most the $0.99 flat fee can apply. Multi-ticket orders pay it once, so your real fees are lower and your net is higher.
Transparent pricing
Box-office pricing without the box-office tax.
Subscribe to any paid Cadenza tier and you cut your buyers' service fee by 2 percentage points on every ticket. The math: an org doing $50K/yr in tickets saves $1,000/yr — the Founding Pass pays for itself.
per order, all-in
- Unlimited events & ticket types
- Free events are completely free to host
- Airwallex payment processing included
- Calendar feeds + Google Events indexing
per order, for every paid tier
- Everything in the free tier
- Option to feature events on /events ($49 per event, 14 days)
- Claimed/verified profile signal where applicable
- Full analytics — sell-through per ticket type
Cadenza vs Eventbrite
Total fee charged to the buyer at checkout. Lower is better.
| Ticket price | Cadenza fee | Eventbrite fee | You save |
|---|---|---|---|
| $10.00 | $1.69 | $2.45 | −$0.76 |
| $25.00 | $2.74 | $3.44 | −$0.70 |
| $50.00 | $4.49 | $5.09 | −$0.60 |
| $100.00 | $7.99 | $8.39 | −$0.40 |
| $200.00 | $14.99 | $14.99 | +$0.00 |
Eventbrite Professional all-in: 3.7% + $1.79 service fee + 2.9% payment processing. Cadenza is all-in — payment processing is inside the 7% + $0.99 (or 5% + $0.99 for subscribers).
What's included
Built for the room, the lobby, and the next season.
Eventbrite treats your symphony like a stand-up comedy club. Cadenza understands programs, performers, comp lists, donations, series packages, and the audience you need to bring back.
Multi-day events
Festivals, residencies, summer intensives — all supported. Each ticket type can have its own sales window.
Calendar feeds & Google Events
Every event auto-publishes JSON-LD for Google indexing and ships an iCal feed buyers can subscribe to.
Multiple ticket types
General, VIP, Student, Donor, Member-only. Each with its own quantity, price, and sales window.
Sold-count analytics
See your sell-through rate per ticket type in real-time. Feature any event on /events for $49 per 14 days.
Settlement reporting
Cadenza records payments, fees, refunds, and payout status in your dashboard. Automated payout transfers require approved Airwallex payout credentials before we describe them as live.
Audience already on-platform
Cadenza indexes 4,751 music organizations across 113 countries, with public listings, events, and reporting surfaces discoverable from day one.
Donations at checkout
Optional — let buyers add a donation to their ticket purchase. You receive 100% minus 5% processing. Every gift is acknowledged automatically.
Subscription series (NEW)
Bundle up to 50 events into a season package. Sell “All 8 Friday concerts for $480” in one transaction. Classical-music wedge feature — see the org dashboard's Subscription Series tab.
Launch your box office in three steps.
- 1
Claim your free profile
Your organization page goes live in minutes — no card, no setup fee.
- 2
Build the revenue stack
Add ticket types, donation prompt, promo codes, merch, guest passes, and optional season packages.
- 3
Sell, scan, and follow up
Share the link, take payments, check guests in at the door, and keep the audience list for next time.
Frequently asked
- Who pays the service fee?
- The buyer, on top of your ticket price. Your organization keeps 100% of the price you list — the fee is added on top, never taken out.
- When do I get paid?
- Your earnings are tracked in your dashboard with settlement reporting. Cadenza sets up payout details with you; automated payout transfers stay provider-credential-gated until Airwallex payout credentials and proof are approved.
- Do you support free events?
- Yes. Free events are completely free to host on Cadenza — no service fee applies. Use the same RSVP flow with a $0 ticket type.
- Can I keep using my existing box office?
- Yes. Every event has a single “External ticket URL” field — set it to your existing box office and the public page links there instead. Use Cadenza for some events, your existing system for others.
- What about refunds?
- You can issue refunds from the order-management dashboard. Both the ticket price and the buyer’s service fee are refunded — Cadenza absorbs the payment-processing cost on a refund.
- Can I see this in action before signing up?
- Browse the public events page — every event you see is hosted on the same infrastructure you’d use.
Make your next event a revenue system.
Launch the event, sell tickets, collect gifts, scan the door, and keep the audience record for the next concert.